Popularity Contest: Android Wins
June 3, 2013 Leave a comment
As much as it’s true that Androids and iPhones are the two major brands of smartphones sold in the United States, there is one clear winner between the two—and it’s not iOS. Android phones accounted over half of the phones sold in February through April 2013, or 51.7%. iPhones, on the other hand, were just 41.4% of smartphone sales, followed by the Windows Phone 8 with 5.6%.
The report comes from research firm Kantar, and shows an increase in sales for all three operating systems since the same period in 2012—with a sharp drop in RIM smartphones (Blackberry) from 5.3% to 0.7%.
Android phones increased their share of the smartphone market by about 1.4%, but both Windows and iOS phones were growing at a faster rate. iOS had a 2.3% increase over last year, while Windows phones are up 1.8%.
In the phone carrier world, Verizon is leading the charge with a total of 36.3% of total smartphone sales. AT&T is the second largest seller, with 26.3% of smartphone sales. Sprint Nextel and T-Mobile come in close to each other, with 13.1% and 11.4% of sales, respectively. Verizon and Sprint saw an increase in percentage shares of the market, while AT&T remained stable and T-Mobile declined by more than three percentage points.
When looking at carriers, the iOS and Android smartphone war looks much different. At Verizon, the top seller, 47.4% of sales were Android, while 45.4% were iOS—a much closer race than overall percentages reveal. And at AT&T, the second-place carrier, iOS beat out Android phones by a whopping 25%, with 58.8% of total sales being iOS (as compared to 33.7% for Android).
For now, Android is winning the smartphone market, though iOS phones still dominate the remainder of the market. But both operating systems should be on the lookout for Windows phones, which are increasingly gaining users from featurephones (42%) as well as from Android phones (23%).